Press Release: WTI’s President Wins Award of Excellence

Normally, I’m not the type of person to tout myself–I tend to do that for my clients–but I am so excited, I had to share this with you. Here’s the text of a press release about an award I won. Enjoy!


Andrea C. Carrero, president of Word Technologies Inc., based in Glen Mills, PA, is the recipient of a 2008 Apex Award for Publication Excellence. Carrero won the award for her work for the annual conference for a nonprofit association, which included the full range of campaign communications and materials such as conference website, member communications, e-newsletters, articles, public relations campaigns, direct marketing materials, press releases and more.


Approximately 4,500 entries were submitted for the award, which were conferred in July 2008.


“I am thrilled to be the recipient of such a prestigious communications award,” said Carrero, a professional with more than 20 years experience in business and marketing communication, journalism, public relations and technical documentation. “Writing is not a visual medium in and of itself and expertise and talent frequently is not noticed or rewarded. It’s exciting to have had a panel of experts review my work and deem it worthy of an award.”


Carrero has a strong background in marketing, journalism and creative writing, which she uses to write and produce strategic marketing plans and materials, as well as public relations tools, as part of her company’s service offerings. Her experience includes writing and editing for mass media such as daily and weekly newspapers as well as radio—and in public relations and publications for large nonprofit organizations.


In addition, Carrero’s experience includes more than 15 years in Information Technology (IT), where she has specialized in technical communication and training in a wide variety of vertical industries, including business-to-business and business-to-consumer companies with offices and customers worldwide.

About the Award

This year was the 20th annual competition, which is open to communication professionals from around the world. According to Communications Concepts Inc., which runs the competition, “Apex Awards are based on excellence in graphic design, editorial content and the ability to achieve overall communications excellence.” The panel of judges included a variety of editors and publishers.


About Word Technologies Inc.

Word Technologies Inc. (, a full-service business, marketing and technical communication firm. blends creativity with analysis to create highly effective business, marketing and technology communication solutions for companies in virtually any vertical market. With clients as big Fortune 500 international firms and as small as less than 100 employees, WTI has crafted custom communications to help them do business efficiently and effectively.


WTI’s services include strategic marketing plans; marketing collateral such as direct mail, e-newsletters, brochures, press releases, and the like; website design, development and copy; technical documentation, including end-user manuals and software development lifecycle (SDLC) documentation; and business communications, such as proposals, requirements, specifications, etc. For more information, visit

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